Abstract:

Based on the resource-based theory and the signaling theory, from the perspective of social network, this paper explored the intrinsic mechanism of standard alliance network position influencing digital innovation through standardization capability and the moderating role of network diversity on the above process. With the data of enterprises participating in standard alliance network in the ICT industry in China from 2013 to 2021, a hierarchical regression analysis was conducted for the empirical test. The research results show that the standard alliance network position positively affects digital innovation, and the standardization capability plays a mediating role. Network diversity not only positively moderates the relationship between standard alliance network position and standardization capability, but also positively moderates the mediating effect of standardization capability between standard alliance network position and digital innovation. The research conclusion expands related research on standard alliance network and digital innovation, and provides valuable references for enterprises to build appropriate standard alliance network to implement digital innovation.

Key words: standard alliance network position, digital innovation, standardization capability, network diversity

摘要：

基于资源基础理论和信号理论，从社会网络视角出发，探讨企业标准联盟网络位置通过标准化能力影响数字创新的内在机制，以及网络多样性在上述作用过程中的调节作用。利用2013~2021年我国ICT产业中参与标准联盟网络的企业数据，采用层次回归分析方法进行实证检验。研究结果表明：标准联盟网络位置正向影响数字创新，标准化能力在其中发挥中介作用；网络多样性不仅正向调节标准联盟网络位置与标准化能力间的关系，还正向调节标准化能力在标准联盟网络位置与数字创新之间的中介效应。研究结论拓展了标准联盟网络与数字创新的相关研究，为企业构建合适的标准联盟网络进而实施数字创新提供有价值的参考。

关键词: 标准联盟网络位置, 数字创新, 标准化能力, 网络多样性